Generally the social media marketing programs encourage on crating a content that will make a positive attention as well as encourage on sharing it across the social network by the readers. The ensuing electronic word of mouth is the statement consumer share by the use of internet for an event products, brand, company and the services.
If the message on underlying extend form user to user and most probably resonates as it emerge to come form a trusted, third party, this type of marketing effect in earned media relatively than paid media. Social media marketing plays the vital role in these days.
The top social marketing media trends in 2015 are described below:
- Higher emphasis online customer service: social, a space form which many more customer are more vigorous, provides platform for many instant as well as one to one customer service that facilitate much more experience of human. In the year 2015 brands will come to get expert for turning into some important.
Brand will simply rely on the social media for enriching; differentiate as well as improving brand reputation in an increasing automated as well as non- personal branded consumer ecosystem. It will simply improve to get a huge chance through responding to customer enquiries online for standing out by a huge customer services.
- Niche network development: with the success of big player that are facebook, twitter, instagram etc in many year. In 2015 it will be the year for the smaller niche as social media platforms that help on making the customer connect with the lesser people those who are having the usual wants or hobbies.
In the same way as many social network allow for making their money by the paid advertising, niche network will considered as the dream of the advertiser because of the reason it is ready made target audience.
- More privacy on social media: in the year 2015 twitter has become one of the source that provide the user capability in the private conversation of sharing pubic tweet. In the same way various social media application like secret or whisper snap chat achieve various popularities for the speed of light.
Private or anonymous messaging is the place where with a many potential to be detained through the brands. In the year 2015, there will be great emphasize on shift for this channels because brand will certainly increase for starting to embed it in their strategy of the social media.
- The rise of wearable tech: over the pervious year according to the research conversation around wearable has jumped a staggering 190%. In the year 2015 there will be moving to the past application of wearable tech with in a easy task as well as claim of the experts, the main emphasizes for 2015 will be health. It has released their health platform of owns by the Google, Microsoft and apple because doctors become interested for way the wearable tech can be taken for providing the health information
These are some of the top marketing trends in 2015.